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Content Strategy for the Web Kristina Halvorson
Publisher: New Riders Press

Your SEO strategy is very important to your overall web traffic strategy. Tagged as linking, links, Web Content. Admittedly I did not use Google+ much though I do have an account. I went to a meeting about content strategy so I could learn what content strategy is. I personally think it's a sad example of sexism on the web, but my responsibility on the blog is to note valuable strategies, and this one certainly can deliver. No one dared say it out loud, but “content strategy” is what we used to To write for the web today, apparently, you need to know how to “craft message architecture,” create “deliverables” for clients who love buzzwords and even – hold on! Kathy Sierra famously summed up most marketing departments' approach to content in this slide: kathy sierra - How we treat customers. Pro-Active Reputation Management Featured Content. Attracting inbound links from other websites is a great way to attract new visitors, and also sends a strong message to Google that your content is of high quality. The question is not whether to aggregate content, it's how to do it well. How do you create strong, meaningful, powerful content that sells, converts and engages your customers? With that in mind, I've put together an infographic for you that outlines 64 strategies that every writer and content producer can put into action, and start reaping the rewards of intelligently engaging with Google+. You make a great case for folding Google+ into what we are doing online. David McGillivray and the Big Lottery Fund Scotland to develop the web platform and social media content strategy for the Celebrate funding programme for the Glasgow 2014 Commonwealth Games. This post was really good Maria. Content strategy” is what we used to call “writing”: Deciding which words to write and what order to write them in. When it comes to creating great content for the web, there are a number of factors and essentials to include in your strategy.